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What Does WeChat Pay’s Global Emergence Mean For Your Brand?

April 5, 2016/0/0/

Having already established itself as a major payments player within its home market, China’s dominant mobile platform, WeChat, has set its sights on global expansion, with a particular focus on payment solutions for globe-trotting outbound Chinese tourists. Launched in 2014 to allow users to send digital “red envelopes” (worth small amounts of money) to friends […]

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