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Serving China’s Global Luxury Consumer No Small Task

March 1, 2014/0/0/

Fueled by a stronger yuan, high prices at domestic stores, greater ease of travel, and China’s ongoing anti-extravagance campaign, more Chinese than ever headed abroad in 2013—most of whom had their sights set on luxury shopping. Last year, Chinese shoppers accounted for over one-third of all luxury purchases in Western Europe, dedicating 33 percent of […]

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