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Price Drops Alone Won’t Boost Luxury Sales in China

March 23, 2015/0/0/

One of the biggest stories to come out of the global luxury industry last week was Chanel’s decision to increase prices for some handbags in Europe while lowering prices in mainland China. This move,¬†which will take effect on April 8, is aimed at fighting a flourishing gray market and narrowing the price gap between China […]

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