Tag: outbound tourism

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“China Ready” Programs: Coming Soon to a City Near You

November 2, 2015/0/0/

With continued strong growth in Chinese tourism–around 62 million outbound travelers hit the road in the first half of the year–cities around the world are seeking to benefit from booming airlift and unparalleled spending levels. Over the remainder of 2015 and into 2016, CLA expects many tourism and brand marketing professionals to take a page […]

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