Tag: Museums & Exhibitions

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Chinese Tourists Can Now Enjoy SFMOMA More with WeChat

January 31, 2019/0/0/

Original Article: https://jingtravel.com/sfmoma-chinese-wechat/ — By Ruonan Zheng—January 28, 2019 The timing of this launch is strategic, said Lesley Makishima, the manager of tourism and sales at the museum. Photo: SFMOMa/WeChat   The experience of visiting overseas museums is often frustrating for Chinese travelers — they’re either lost in a sea of foreign signage or are forced to rent expensive […]

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MoMA Attracts Chinese Consumers with WeChat Advent Calendar

December 18, 2018/0/0/

Original Article: https://jingtravel.com/moma-wechat-advent-calendar/ — By Ruonan Zheng—December 17, 2018 Many U.S. museums have yet to establish a WeChat presence, and even those that have them aren’t using the platform to create interactive holiday campaigns aimed at selling tickets or souvenirs to Chinese visitors. One museum, however, has stepped up their game recently with an innovative way to appeal to […]

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