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Paris Attacks: How Will Chinese Tourism Fare?

November 23, 2015/0/0/

The tragic events of November 13th in Paris are unlikely to easily fade from the minds of Parisians. Already reeling from the Charlie Hebdo attacks earlier this year, a somber, fearful and weary mood prevailed in the city as Parisians returned to work last week. Eerily quiet streets and empty bistros across the city begged the […]

Marketing & Branding, Travel/Leisure , , , ,

China the “Wild West” for Global Travel Industry

December 1, 2014/0/0/

The massive growth of China’s outbound tourism market continues to attract the attention of international travel giants, which increasingly look to collaborate with leading local players. Considering the fast pace with which Chinese tourists have scoured (and shopped) the globe — 116 million mainlanders are expected to travel abroad this year, spending an estimated $155 […]

Business & Finance, Lifestyle , , , , , , , , ,

From Ctrip To Storefront: How To Entice The Chinese Traveler Who Books Online

February 1, 2014/0/0/

Although the large majority of self-travel booking is done on Chinese platforms and with Chinese travel agents—both online and offline—there is a growing trend of sophisticated Chinese travelers tapping into international platforms for travel arrangements in their destination. In general, China’s travel landscape is still dominated by offline travel booking or a hybrid of online/offline […]

Lifestyle, Travel/Leisure , , ,