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What China’s “Wedding of the Year” Says About Branding in 2015

October 12, 2015/0/0/

This past week, the hot topic on China’s Weibo- and WeChat-sphere was the wedding of actors Huang Xiaoming and Angela Yeung (better known as Angelababy), a stereotypically fairytale event held at the very romantic Shanghai Exhibition Center. Attended by nearly 600 guests, among them celebrities like Li Bingbing, Shu Qi, Chiling Lin, and Hong Kong […]

Marketing & Branding , , , , , ,

New CLA Report: Chinese Tourist Spending to Double by 2020

September 28, 2015/0/0/

The world’s top tourism spenders since 2012, Chinese travelers are poised to become even more valuable for retailers, hoteliers, and travel destinations worldwide. According to a new report by China Luxury Advisors and the Fung Business Intelligence Centre (FBIC), total overseas spending by Chinese tourists, which is expected to increase 23 percent this year to […]

Business & Finance, Marketing & Branding, Travel/Leisure , ,

On the Road Again: China’s Burgeoning “Staycation” Boom

September 14, 2015/0/0/

Affluent Chinese tourists may attract headlines and hand-wringing for their lavish spending, exponentially growing numbers, and bad behavior, but less over-the-top are the millions who stay at home and explore their own country. In recent years, Beijing has invested heavily in efforts to double domestic spending on tourism by 2020, with a goal of throwing some 5.5 […]

Marketing & Branding, Travel/Leisure , , , , ,

Are Luxury Groups Positioned to Weather China’s Economic Storm?

August 24, 2015/0/0/

One thing that often gets lost in the mix of articles asking “Is Luxury Dead in China?” is the fact that the world’s largest luxury conglomerates have quietly been working to buffer themselves against the fluctuations of the Chinese domestic luxury market while making sure to benefit greatly from the rise of the outbound Chinese […]

Marketing & Branding, Travel/Leisure , , ,

Southeast Asia Loses, Turkey Gains as Chinese Tourists Seek New Pastures

July 27, 2015/0/0/

Encouraged by the rising tide of Chinese outbound tourists engulfing Thailand, South Korea, and Japan, Southeast Asian nations have spent heavily to attract what has become the world’s largest-spending outbound tourist bloc. However, with Chinese tourist flows to countries like Malaysia, Indonesia, and the Philippines drying up, Southeast Asia is finding that putting its eggs […]

Travel/Leisure , , , , ,