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Free Report Download: The Future of Chinese International Travel

November 19, 2018/0/1/

Scroll to the end of article for free report download! CLA is proud to announce the launch of its latest research report: The Future of Chinese International Travel. The report was conducted in collaboration with Resonance Consultancy, an international leader in strategy, planning and branding for destinations around the world, and creator of the Best Cities […]

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Custom Research & Insights Informs Swiss Watch Purchase Behavior

November 6, 2018/0/0/

New watches, new taxes, expansion: Where do we go from here? It’s no secret that international retailers are becoming more and more aware of the value and importance of the Chinese customer. Coming to CLA as they launch or expand their business can and will maximize their gains both monetarily and with actual customer numbers. [...]

Largest European Retailer Seeks Influencer Engagement

November 6, 2018/0/0/

El Corte Ingles, the largest retailer in Europe, was seeking to raise awareness of its department stores in Spain and to engage more deeply with Chinese tourists interested in fashion and style advice. Our multi-layered, comprehensive solution involved some of China’s most influential and well known influencers and bloggers, as well as the triumphant utilization [...]

Major Metropolis Needs China Ready Training

November 6, 2018/0/0/

The city of Los Angeles plays host to nearly 50 million tourists a year. Over 1 million of which hail from China. That’s more than any other U.S. city and a lot of reason to be proud. Part of the challenge was that these Chinese travelers were only staying a few days before heading off [...]

Asian Art Museum in San Francisco Seeks to Up Their Digital Game

November 6, 2018/0/0/

The Asian Art Museum (AAM) wanted to find a way to expand awareness of its unique collection of Asian art and antiquities while simultaneously increasing visits from Chinese travelers. With very little financial investment from the AAM, we blazed a trail that continues to  be used by museums in several major US cities. Yep, we [...]