Daily Archives: June 15, 2015

Home / Our Insights / Daily Archives: June 15, 2015

China’s Menswear Market Shifts Into High Gear

June 15, 2015/0/0/

Although overshadowed in recent years by a surge in spending by female shoppers, China’s menswear market has become more important than ever for a growing number of brands.Currently, menswear accounts for around 43 percent of China’s overall apparel industry, the largest piece of the pie, and brands from Savile Row to Seoul are making stronger overtures to […]

Marketing & Branding , , , , , , ,